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Posts Tagged ‘Yahoo’

Email Marketing Statistics for 2019 [INFOGRAPHIC]

By David Erickson | November 18, 2018 | 0

This infographic from EveryCloud illustrates 132 email marketing statistics you’ll want to consider as you plan for 2019.

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Paid Search Clicks From Smartphones, 2014-2017 [CHART]

By David Erickson | April 17, 2018
Chart: Paid Search Clicks From Smartphones, 2014-2017

Smartphones have grown to represent half of all paid search clicks during Q4 2017. While smartphones passed that mark on Google a year earlier, they’ve yet to have the same impact on Yahoo and Bing, dragging down their cross-platform average.

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US Digital Ad Revenue Share By Companies Not Named Google Or Facebook [TABLE]

By David Erickson | January 26, 2018
Table: US Digital Ad Revenue Share By Company

Google and Facebook accounted for about 63% of US digital ad revenues in
2017. With the duopoly taking in almost two-thirds of US digital ad revenues, that leaves around a third of the market for every other firm to compete for.

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Top Referrers Of Mobile Traffic (After Facebook & Google) [CHART]

By David Erickson | July 22, 2017
Chart: Top Referrers Of Mobile Traffic After Facebook And Google

Flipboard is becoming one of the biggest drivers of traffic to news stories on mobile.

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Content Owned By Major ISPs [INFOGRAPHIC]

By David Erickson | January 29, 2017
Infograpic: Content Owned By Major ISPs

Major ISPs such as Comcast, AT&T and Verizon have recently made (or are planning to make) large investments in content companies.

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Channels Marketers Plan To Use For Video Advertising [CHART]

By David Erickson | August 13, 2016

Facebook ranked second behind Google and YouTube in a list of properties that marketers said they planned to use for digital video advertising.

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How People Research Political Candidates [CHART]

By David Erickson | June 3, 2016

TV news and TV debates are still the primary ways in which US internet users research and learn about political candidates prior to elections.

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Internet Firsts [INFOGRAPHIC]

By David Erickson | April 29, 2016

This infographic from SSLs.com highlights some of the milestones of internet history, from the first email to the first eCommerce transaction to the first tweet.

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US Mobile Ad Revenue Share By Company, 2014-2017 [TABLE]

By David Erickson | November 26, 2015

Google commands 32.9% of mobile ad revenue in the US, or nearly $10.02 billion.

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Mobile Share of US Organic Search Traffic, 2013-2015 [CHART]

By David Erickson | June 24, 2015

Mobile has grown to account for an estimated 45% share of US organic search traffic in Q1.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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