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Posts Tagged ‘Web TV’

US Smart TV Users vs Dumb TV Users, 2012-2018 [CHART]

By David Erickson | June 27, 2014

The share of smart TV users as a percentage of connected TV users will decrease slightly between 2014 and 2018, while the portion of smart TV non-users will rise.

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US Connected TV Users, 2012-2018 [CHART]

By David Erickson | June 26, 2014

eMarketer estimates that more than 113 million people—35.5% of the US population and 45.0% of internet users—will use a connected TV regularly this year.

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Devices B2B Decision-Makers Use To Search For & Consume Content, April 2013 [TABLE]

By David Erickson | March 5, 2014

30% of B2B decision-makers around the world consumed B2B content on their tablets.

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Global Connected TV Penetration Forecast, 2010-2018 [CHART]

By David Erickson | October 28, 2013

About 1 in 10 TV sets across 40 countries around the world were connected to the internet last year.

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Connected TV & Mobile Penetration, 2011-2016 [CHART]

By David Erickson | February 18, 2013

Smart phone penetration in the world’s top 19 digital markets is expected to double from 35.5% last year to an average of 71.7% in 2015.

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Most Exciting Online Opportunities, 2012 vs 2013 [TABLE]

By David Erickson | February 6, 2013

35% of respondents thought social media presented one of the most exciting digital opportunities in 2013, a significant drop from the 54% who said the same in 2012.

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Most Exciting Digital Marketing Opportunities In 2013 [CHART]

By David Erickson | January 15, 2013

Presented with a list of digital-related opportunities and asked to name the three most exciting for their organizations this year, 43% of digital marketers pointed to mobile optimization.

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American Smart Television Market Penetration, 2011-2016 [CHART]

By David Erickson | January 3, 2013

eMarketer expects the number of households that have and use smart TVs to reach 40.2 million by 2016, up from 15.2 million last year.

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American Connected TV Market Penetration, 2011-2016 [CHART]

By David Erickson | January 3, 2013

Usage of connected TVs in US households was up by more than 25% last year.

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Connected TV Behavior By Generation [INFOGRAPHIC]

By David Erickson | December 27, 2012

43 percent of consumers now connect to the web with their TVs.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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