Volkswagen Archives - e-Strategy Trends

10 Least Engaging Brand Of 2014 [CHART]

By David Erickson | March 17, 2014

Quiznos, with its score of 57% trails Subway (93%) in the quick-service restaurant category by a significant margin.

By David Erickson | February 18, 2014

This infographic by USA Today illustrates the top commercials for the 2014 Super Bowl and their return on investment.

By David Erickson | January 6, 2014

Nielsen recently issued its lists of the year’s most memorable new commercials and best branded product integrations in scripted shows.

By David Erickson | December 24, 2013

Which brands managed to take the most advantage of the burgeoning online video advertising space this year?

By David Erickson | November 1, 2013

About 1 in 5 ads can be identified as “funny.”