Posts Tagged ‘Thanksgiving’
Intended eCommerce Thanksgiving Spending
70% of Americans are planning a Thanksgiving gathering with fewer than six people, and 39% plan to prepare a meal at home for just household members, according to Nielsen.
Read MoreHoliday Desktop eCommerce Spending, December 2014 [CHART]
Retail e-commerce spending from desktops exceeded $2 billion for the first time on Cyber Monday, representing a 17% year-over-year rise.
Read MoreHoliday Desktop eCommerce Spending, December 2014 [CHART]
eCommerce sales were up by 8.5% year-over-year, per IBM Digital Analytics, although average order values were down by 3.5%.
Read MoreThanksgiving Social Media Chatter [INFOGRAPHIC]
This infographic from Viralheat examines more than 150,000 tweets and updates about “Thanksgiving dinner” and illustrates the social media discussion about the holiday.
Read More2014 Thanksgiving Weekend Shopping Intentions [CHART]
Some 61.1% of American adults will or may shop on Thanksgiving Day (Thursday), Friday, Saturday or Sunday, a similar expectation to last year, per the NRF.
Read MorePumpkin-Flavored Social Chatter [INFOGRAPHIC]
This infographic from Microsoft looks at social conversations people are having about pumpkin-flavored stuff.
Read MoreThe Biggest Holiday Shopping Days [INFOGRAPHIC]
Nearly half (46 percent) of shoppers ended up buying in-store in 2013, up from just 35 percent in 2011.
Read MoreBlack Friday Search Engine Behavior [CHART]
Some shoppers (29%) will start holiday shopping before Halloween.
Read MoreB2B Buyers' Website Visits During Holidays [CHART]
B2B buyer traffic drops more than 50% below average on New Year’s Day (-57%), Memorial Day (-57%), Independence Day (-58%), Labor Day (-54%), Thanksgiving (-71%), the day after Thanksgiving (-55%), Christmas Eve (-64%), and Christmas (-69%).
Read MoreHoliday Desktop eCommerce Sales Growth Through December 22, 2012 vs 2013 [CHART]
The growth rate for the holiday season through December 22nd stood at 10%. Even so, IBM reports a robust 16.5% increase in online sales on Christmas Day.
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