Televisions Archives - e-Strategy Trends

Device Use By Generation, February 2015 [CHART]

By David Erickson | February 11, 2015

Baby Boomers are sticking with laptops and PCs over smartphones and tablets.

Consumer Electronics Buyers' Preference For Consumer Reviews By Review Type, January 2013 [CHART]

By David Erickson | January 9, 2013

When it comes to purchasing consumer electronics (CE), the vast majority (94%) of buyers conduct at least a single activity to form an opinion about a product, and searching for reviews online is the primary way they seek out product opinions, reading an average of 11 reviews before choosing a product.

Essential Technologies For The Fun Freshman Dorm Room [CHART]

By David Erickson | August 9, 2012

One-half (50%) of college students say a big TV is essential for the fun freshman dorm room, and 48% say price is not the most important characteristic to consider when choosing a TV for college.