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Posts Tagged ‘Statistic’

Pay TV & Broadband Trends, Q3 2014 [CHART]

By David Erickson | November 20, 2014

The largest pay-TV providers – representing about 95% of the market – shed roughly 150,000 subscribers in Q3,

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US Paid Search Benchmarks By Device, 2013 [CHART]

By David Erickson | March 25, 2014

Click-through rates across devices much more similar when normalizing for ad position, at least for positions 1 through 5. Marin’s study also predicts that by the end of next year, mobile could account for half of all paid search clicks.

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Content Marketing Measurement [INFOGRAPHIC]

By David Erickson | December 10, 2013

This infographic by BrandPoint illustrates how to measure content marketing efforts.

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iPad Users Preferred Email Device, H2 2012 [CHART]

By David Erickson | February 14, 2013

For reading emails, more than half of respondents chose the tablet as their preferred device, beating out PCs and Macs by over 20 percentage points.

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Data Concerns Among Marketers & Agencies, March & June 2012 [CHART]

By David Erickson | December 23, 2012

The increasingly complex mix of media in consumers’ lives has made it more difficult for marketers to track the effectiveness of advertising campaigns.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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