Social Proof Archives - e-Strategy Trends

This infographic from Siege Media illustrates 11 factors that contribute to great About Us pages.

Twitter’s decision to remove share counts from its sharing buttons has resulted in an 11% decrease in content sharing on the network.

This infographic illustrates six dynamics of the psychology of social commerce.

This infographic by BrandPoint illustrates how to measure content marketing efforts.

56% of US respondents said that deals, discounts or sales on the product they’re purchasing influences their purchase decision when shopping online.

Three-quarters of consumers said they were very (33%) or somewhat (42%) likely to respond to a brand offer reposted by a friend.

84% of US consumers felt that brands needed to prove themselves trustworthy before they would interact with them or other information sources.