Posts Tagged ‘Social Mobile’
US TikTok Users, 2018-2024
TikTok’s American subscriber base has grown from 18.8 million active monthly users in 2018, to 45.5 million users this year, and is expected to grow to 60.3 million demographically appealing US users by 2024, according to eMarketer projections.
Read MoreDaily Engagement Rate With Mobile Social Apps Among Android Users, January 2014 [CHART]
Among US Android users polled who had a Facebook app, 63% engaged with the app each day, compared with 36% engagement for those who used WhatsApp.
Read MoreSmart Phone Shopping Activities, Q1 2013 [CHART]
The most common activity among smart phone shoppers in Q1 was using a store locator (70%).
Read MoreUS Desktop vs Mobile Social Media Ad Spending, 2012-2017 [TABLE]
Mobile-social spend is expected to rise by a CAGR of 30% over the forecast period.
Read MoreTypes Of Mobile Apps Moms Use To Aid Purchase Decisions, December 2012 [CHART]
60% of moms reported that retailer apps were the most popular apps to help them make purchase decisions.
Read MoreOnline Shopping Behavior Of The Wealthy, December 2012 [TABLE]
Virtually all (98%) affluent consumers use the internet to shop and make purchases.
Read MoreTablet Owners In-App Ad Interest by App Type, October 2012 [CHART]
3 in 10 tablet owners say they are very interested in ads appearing in shopping and retail applications, according to new data provided by GfK MRI.
Read MoreAmerican Moms Online [INFOGRAPHIC]
In this infographic, Nielsen takes a look at the digital lives of American moms.
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