Posts Tagged ‘Social Media Metrics’
Social Media ROI [INFOGRAPHIC]
This infographic from MDG illustrates the many factors that go into measuring the return on your social media marketing investment.
Read MoreTwitter Trends Now Showing Metrics [SCREENSHOT]
The Twitter Trends section has been greatly expanded to include more context about a given trend, including the recency of the trend as well as the number of Tweets about that trend.
Read MoreGlobal Executives' Top Social Media KPIs, April 2014 [CHART]
Web traffic as well as followers, fans and group size—simple and relatively useless figures—ranked second and third.
Read MoreMetrics Used To Measure Content Marketing Success, May 2014 [CHART]
Nearly two-thirds of US content marketers said they used social shares and Likes to determine success, the second most popular metric.
Read MoreMetrics Brands Use To Measure Social Content Effectiveness, April 2014 [CHART]
80% of US client-side marketers measured the effectiveness of their social content, with social media metrics such as Likes the most common.
Read MoreSocial Media Post-Click Engagement Rankings [TABLE]
StumbleUpon referred more traffic to publishers than a host of other popular social sites (such as YouTube and LinkedIn), combined.
Read MoreTop Social Media Metrics For Enterprise Brands, October 2013 [CHART]
A leading 58% of respondents consider content shares to be an important metric for measuring the success of their social media campaigns.
Read MoreFacebook Advertising Key Performance Indicators [INFOGRAPHIC]
This infographic by Kenshoo Social (via AllFacebook) illustrates the key performance indicators for Facebook advertising for Q2 vs Q3 2013.
Read MorePrimary Metric For Social Media Success In 2013 [CHART]
Among the biggest changes overall was the decrease in the importance of sales vs. two years prior.
Read MoreCarnival Cruise's Spotify Campaign Metrics, November 2012 [TABLE]
From mid-October 2012 through the end of November, Carnival launched a custom music playlist called Carnival Cruise Tunes.
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