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Posts Tagged ‘Singapore’

Pre-Roll Video Ad Click-Through Rates, Q2 2013 [CHART]

By David Erickson | September 13, 2013

Slightly more than half of mobile in-application pre-roll ads were completed in the US during Q2.

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Motivations For Using Digital Media, August 2013 [TABLE]

By David Erickson | August 22, 2013

Compared to consumers in 32 other countries, Americans are among the least motivated to use digital media for self-expression, even using online media typically associated with self-expression (such as blogging) more out of a desire for entertainment.

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Google+ Users By Country, Q2 2012 [TABLE]

By David Erickson | May 10, 2013

More than 25% of internet users in 17 different countries accessed or posted on Google+ at least once a month that quarter.

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News Consumption Time By Device, March 2013 [CHART]

By David Erickson | March 29, 2013

TV is still the primary device for news consumption, at 42% of respondents’ time, compared to 29% for laptops, 18% for smartphones, and 10% for tablets.

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The State Of Infographics [INFOGRAPHIC]

By David Erickson | February 19, 2013

This infographic by Nowsourcing illustrates the effectiveness of infographics as a marketing tool.

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Global Internet Growth By Select Countries [CHART]

By David Erickson | July 9, 2012

According to comScore, between April 2011 & April 2012, Italy posted the highest growth in the continent, at 24%, & the fourth-highest growth rate in the world.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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