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Posts Tagged ‘ScanLife’

QR Code Scanners By Generation & Gender, Q2 2013 [CHART]

By David Erickson | August 9, 2013

64% of scanners in Q2 were male, fairly unchanged from 65% in Q1 of this year and 68% in Q1 2012.

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QR Code Scans By Quarter, 2009-2012 [CHART]

By David Erickson | September 28, 2012

June 2012 marked the highest scan month ever, according to ScanLife, with 5.3 million scans.

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QR Code Scans Per Minute, 2011 vs 2012 [CHART]

By David Erickson | September 28, 2012

In Q2 2011, ScanLife app users scanned QR codes at the rate of 24 scans per minute; by Q2 2012, that rate had increased to 120 scans per minute.

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Share Of Barcode Formats, Q1 2012 [CHART]

By David Erickson | September 28, 2012

2D barcodes now make up 76% of all codes processed by ScanLife, which correlates to the abundance of QR Codes in today’s marketing landscape.

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Barcode Scanners By Generation, Q4 2011-Q2 2012 [CHART]

By David Erickson | August 15, 2012

Q2 saw more than 16 million mobile barcode scans via ScanLife, as more than 4 million consumers came through the ScanLife system for the first time.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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