Posts Tagged ‘Retailer Marketing’
How People Learn About Retailers [CHART]
Consumers are still highly influenced by word of mouth (W-O-M) when it comes to trying out a new retailer. A full 45% of consumers say that a friend or family member had recommended the most recent retailer they had purchased from for the first time, per findings from a report from Yes Marketing.
Read MoreProduct Listing Ads' Share Of Google Paid Clicks, Q2 2012-Q2 2014 [CHART]
Retailers quickly embraced Product Listing Ads to drive eCommerce sales.
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