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Posts Tagged ‘Professional Reviews’

Value Of Excellent Recommendations By Method, April 2014 [CHART]

By David Erickson | May 13, 2014

Recommendations are received with a degree of trust and influence unmatched by any paid media.

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Consumer vs. Professional Reviews' Influence Over Electronics Purchase By Device, September 2012 [CHART]

By David Erickson | January 25, 2013

Shoppers were more likely to pay attention to consumer reviews than professional reviews across every product category.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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