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Posts Tagged ‘Portals’

Time Spent Online By Content Type Or Channel [CHART]

By David Erickson | August 29, 2016

Social networking accounts for almost 1 in every 5 minutes spent online, according to a recent study from comScore.

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Americans' Most Popular Types Of Websites, November 2013 [VIDEO]

By David Erickson | November 21, 2013

Among American respondents, a leading 68% reported visiting a search engine site at least once a week, with social networking sites (59%) and portal sites (for checking email, such as Gmail) next (50%).

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How Social Media Users Research Brands, Products Or Services, June 2013 [CHART]

By David Erickson | November 20, 2013

40% of US social network users said a search engine is how they typically learn more about brands, products or services they are considering using or purchasing.

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Media Spend Channel Efficiency, Q2 2013 [CHART]

By David Erickson | August 8, 2013

During the second quarter of this year, social outperformed portals, networks, and exchanges in user quality index – a measure that refers to a channel’s ability to reach a user that can be marketed to consistently.

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Media Spend Channel Efficiency, Q1 2013 [CHART]

By David Erickson | May 14, 2013

Social performed 65% better than the industry overall in delivering such quality users, and 33% better than the next-best channel, portals.

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Trusted Sources Of Online Health Care Treatment Information, February 2012 [TABLE]

By David Erickson | February 28, 2013

The websites of physician groups or medical practices were US internet users’ most trusted sources for health care treatment information.

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Time Spent On Mobile vs. PC By Website Type, April 2013 [CHART]

By David Erickson | February 27, 2013

This graphic from comScore illustrates time spent on the Internet using a PC vs. mobile.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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