Skip to content
e-Strategy Trends
  • Content
  • Social
  • Email
  • Search
  • Advertising
  • Generations
    • Generation V
    • Millennials
    • Generation X
    • Baby Boomers
    • Silent Generation
  • About
e-Strategy Trends
  • Content
  • Social
  • Email
  • Search
  • Advertising
  • Generations
    • Generation V
    • Millennials
    • Generation X
    • Baby Boomers
    • Silent Generation
  • About

Posts Tagged ‘Political Marketing’

Google Search vs Facebook Article Referral Traffic By Category [CHART]

By David Erickson | October 11, 2018 | 1
Chart: Google Search vs Facebook Article Referral Traffic By Category

Google took the lead over Facebook last year in referrals to media sites. An analysis from the firm delves into the major referrers by article category, finding that Google search is a bigger referrer than Facebook for most.

Read More

Google AdWords Benchmark Metrics By Industry [CHART]

By David Erickson | June 23, 2016

The median click-through rate (CTR) in AdWords across industries is 1.91% on the search network.

Read More

Prevalence Of Ad Blocking By Website Category, Q2 2015 [CHART]

By David Erickson | August 19, 2015

Globally, the number of internet users who use ad blocking software grew by 41% year-over-year in Q2 and reached 198 million in June,

Read More

News Topics Consumed Via Twitter vs Facebook [CHART]

By David Erickson | July 15, 2015

Roughly two-in-three Twitter news users (67%) report regularly seeing at least six of the 11 news topics asked about, compared with 57% of Facebook news users.

Read More

What US Voters Do After Viewing An Online Political Ad, February 2015 [CHART]

By David Erickson | May 8, 2015

Nearly half of US voters in the 2014 midterm elections from five swing states took some sort of action after viewing a online political ad.

Read More

Millennials' Online Political Activities, April 2015 [CHART]

By David Erickson | May 8, 2015

Facebook may be just the place for candidates to connect with Millennials, based on recent research by GfK for Harvard University Institute of Politics.

Read More

Ad Traffic Generated By Bots By Industry, September 2014 [TABLE]

By David Erickson | December 31, 2014

Finance, family and food domains were the most susceptible to bots, with respective traffic rates coming in at 22%, 18% and 16%.

Read More

Consumers' Ratings Of Professional Honesty & Ethics, December 2014 [CHART]

By David Erickson | December 25, 2014

Just 1 in 10 American adults rate the honesty and ethical standards of advertising practitioners as being very high or high.

Read More

Political Campaign Outreach By Channel, October 2014 [CHART]

By David Erickson | December 17, 2014

80% of registered voters have seen or heard campaign commercials from candidates or political groups.

Read More

Content Sharing Activities By Category, Q3 2014 [CHART]

By David Erickson | December 6, 2014

Business and Finance content sees above-average sharing on desktops (+24%).

Read More
Older Posts »

Categories

Follow Join Subscribe RSS Email
Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

Recent Posts

  • Super Bowl LV Advertising
  • Factors That Prompt People To Open Emails
  • Civil Social Networks: Telepath & Clubhouse
  • Grocery Shopping
  • Diversity In Advertising
January 2023
M T W T F S S
 1
2345678
9101112131415
16171819202122
23242526272829
3031  
« Feb    

Tags

Apple Automotive Marketing Blogging Brand Marketing Computers Customer Experience Customer Service Entertainment Marketing eTailing Facebook Financial Services Marketing Gaming Gender Google Health Care Marketing Hospitality Marketing Infographic Instagram LinkedIn mCommerce Media Marketing Men Metrics Mobile Apps Mobile Social Mobile Video Music Marketing Online Shopping Personalization Photo Sharing Pinterest Retail Marketing Shopping Smart Phones Sports Marketing Streaming Video Tablets Television Television Marketing Travel Marketing Twitter United Kingdom United States Women YouTube