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Posts Tagged ‘Podcasts’

Top Podcast Publishers [INFOGRAPHIC]

By David Erickson | June 17, 2018
Infographic: Top Podcast Publishers

This infograpic by eMarketer breaks down the top podcast publishers, with National Public Radio and WNYC leading the list. 

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Podcast Listeners On LinkedIn By Age [CHART]

By David Erickson | February 14, 2018
Podcast Listeners on LinkedIn By Age

More than one-third (35%) of LinkedIn members around the world listen to podcasts, and fewer than 1 in 10 (8%) don’t know what a podcast is, according to results from a LinkedIn survey of more than 2,500 members.

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Top Reasons To Use Smart Speakers [CHART]

By David Erickson | July 12, 2017
Chart: Top Use Cases For Smart Speakers

For the time being, the most common use cases for Smart Speakers among households owning these devices are general questions, weather and streaming music.

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Mobile Podcast Listeners By Age, September 2015 [CHART]

By David Erickson | October 2, 2015

Some 29% of smartphone-owning adults listen to podcasts using their smartphones at least once a month.

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US LGBT Media Consumption By Age, September 2014 [TABLE]

By David Erickson | October 10, 2014

LGBT websites and blogs are popular among respondents aged 18-34, with almost three-quarters having visited one during the 7 days prior to the survey.

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Most Popular Content Types For B2B Tech Buyers, December 2013 [CHART]

By David Erickson | December 20, 2013

White papers top the list, with 49% of respondents claiming to have used them to evaluate a tech purchase in the prior 6 months.

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US Mothers' Smart Phone Activities, 2011 & 2013 [TABLE]

By David Erickson | December 19, 2013

Escapism (39%), social (23%), and shopping (12%) were the most popular functions among mothers glued to their mobiles.

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American Moms' Smart Phone Activities, August 2013 [TABLE]

By David Erickson | October 14, 2013

Mothers’ phones are always at hand while shopping in stores, watching TV, in the car, in bed and in the kitchen.

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Time Spent On PCs vs Smart Phones By Content Type, July 2012 [CHART]

By David Erickson | January 8, 2013

eMarketer estimates that 1.7 billion people around the world will access the internet via a mobile device in 2013.

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Most Effective Types Of Content For Marketing, August 2012 [CHART]

By David Erickson | November 7, 2012

The most effective type of content marketing is email newsletters, cited by half of in-house marketer respondents.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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