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Posts Tagged ‘Podcasting Benchmarks’

Podcast Abandonment Rates [CHART]

By David Erickson | September 19, 2016

A quarter of US podcast listeners abandoned podcasts that ran 45 to 60 minutes, though a lower 15% of respondents abandoned podcasts longer than 1 hour.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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