Philippines Archives - e-Strategy Trends

Advertising Cost Per App Install By Country & OS, Q3 2014 [CHART]

By David Erickson | November 11, 2014

For app advertisers, the cost per install (CPI) is significantly higher on iOS than Android devices.

Consumers Emotional Connections To Brands, June 2014 [TABLE]

By David Erickson | June 19, 2014

Consumers in the US are among the most emotionally distant from brands.

Google+ Users By Country, Q2 2012 [TABLE]

By David Erickson | May 10, 2013

More than 25% of internet users in 17 different countries accessed or posted on Google+ at least once a month that quarter.

The State Of Infographics [INFOGRAPHIC]

By David Erickson | February 19, 2013

This infographic by Nowsourcing illustrates the effectiveness of infographics as a marketing tool.