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Posts Tagged ‘Online Politics’

Reasons For Social Media Use, By Generation [TABLE]

By David Erickson | November 20, 2019
Table: Reasons For Social Media Use, By Generation

Across US age groups, social media usage is common ground, but that commonality masks many differences in usage.

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Political Twitter Is Not Representative Of The American Electorate [CHART]

By David Erickson | November 4, 2019
Chart: Political Twitter

For years now, Twitter has been an important platform for disseminating news and sharing opinions about U.S. politics, and 22% of U.S. adults say they use the platform. But the Twitter conversation about national politics among U.S. adult users is driven by a small number of prolific political tweeters.

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Consumer Attitudes Toward Brands' Social Media Behavior [CHART]

By David Erickson | July 21, 2017
Chart: Consumer Attitudes Toward Brands' Social Media Behavior

Nearly seven in 10 US internet users surveyed by social media analytics and monitoring service Sprout Social in April 2017 were annoyed when brands used slang on social media.

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Racist Searches By State [MAP]

By David Erickson | May 7, 2017
Map Of Racist Searches By State

Where do America’s most racist people live? ‘The rural Northeast and South,’ suggests a new study just published in PLOS ONE.

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Social Media's Effect On Public Policy [CHART]

By David Erickson | April 25, 2017
Chart: Social Media Effect On Public Policy

Nearly eight in 10 US internet users believe social media has at least some effect on public policy outcomes such as immigration and trade.

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American Cultural Divide: 3 TV Shows' Popularity By Geography [MAPS]

By David Erickson | December 27, 2016
Map: Empire Popularity In US

The New York Times has analyzed Facebook data on the demographics of Americans who like 50 different television shows by way of illustrating America’s cultural divide.

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Devices Millennials Use To Do Political Research [CHART]

By David Erickson | October 3, 2016

Millennials are more likely than their older counterparts to use their tablets, connected TVs—and especially their smartphones—to conduct political research.

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Types Of Online Harassment [INFOGRAPHIC]

By David Erickson | August 5, 2016
Infographic - Types Of Online Harassment

95 percent of all Americans consider incivility a problem. Seventy percent consider it a crisis, which is up from 65 percent in 2014.

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Google AdWords Benchmark Metrics By Industry [CHART]

By David Erickson | June 23, 2016

The median click-through rate (CTR) in AdWords across industries is 1.91% on the search network.

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How People Research Political Candidates [CHART]

By David Erickson | June 3, 2016

TV news and TV debates are still the primary ways in which US internet users research and learn about political candidates prior to elections.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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