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Posts Tagged ‘Online Donations’

US Nonprofit Site Donation Conversion Rates By Sector, 2013 [CHART]

By David Erickson | June 20, 2014

16% increase in monthly site traffic for the US nonprofits studied led to a site donation conversion rate of 0.69%, upping the average visit value to 60 cents.

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Share Of Online Nonprofit Donations By Sector & Source, 2013 [CHART]

By David Erickson | June 20, 2014

Email open rates, clickthrough rates, page completion rates—and as a result, email response rates—were all down for US nonprofits last year.

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Top Social Media Sites Arts Organizations Use [CHART]

By David Erickson | January 4, 2013

Facebook is the most common social media site used, with 99% of arts organizations saying that they have a profile on this site.

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How Arts Organizations Use Their Website [CHART]

By David Erickson | January 4, 2013

The most common activities relate to posting and sharing content: 94% of these arts organizations use their website to post photos, 81% are posting or streaming video.

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Holiday Items Consumers Would Consider Purchasing On Smart Phones, 2011 & 2012 [CHART]

By David Erickson | November 26, 2012

Smart phone owners found price comparison information the most helpful for holiday shopping on their phone, at 67%.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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