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Posts Tagged ‘NFL’

NFL Fans In-Stadium Mobile Behavior [INFOGRAPHIC]

By David Erickson | October 20, 2014
NFL Fans In-Stadium Mobile Behavior

NFL fans use their mobile devices in the stadium to take pictures (57%), text (46%), post to social media (34%), check NFL scores or Fantasy Football stats (33%) or shop for NFL merchandise (7%).

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NFL Fans Mobile Social Sharing [INFOGRAPHIC]

By David Erickson | October 20, 2014
NFL Fans Mobile Social Sharing

One in three football fans share NFL information via their mobile device, according to a RadiumOne mobile survey.

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NFL Fans Gameday Mobile Behavior [INFOGRAPHIC]

By David Erickson | October 20, 2014
NFL Fans Gameday Mobile Behavior

Over one third of respondents who attend NFL games use their mobile devices in the stadium.

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NFL Mobile App Use [INFOGRAPHIC]

By David Erickson | October 20, 2014
NFL Mobile App Use

77% of fans have 2-3 NFL focused apps (ESPN/Yahoo) on their smartphone for real-time monitoring, according to a RadiumOne mobile survey.

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NFL Content Consumption On Mobile

By David Erickson | October 20, 2014
NFL Content Consumption On Mobile

54% of fans engage with NFL content on their mobile devices, according to a RadiumOne mobile survey.

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Top Brands For Customers' Emotional Engagement, February 2014 [TABLE]

By David Erickson | February 12, 2014

Consumers have never had higher emotional expectations from brands – but that brands’ ability to meet those expectations hasn’t grown as quickly.

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Americans Attitudes Toward Super Bowl Ads By Gender, January 2014 [TABLE]

By David Erickson | February 4, 2014

US adults will spend an average $68.27 on Super Bowl-related items.

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Affluent Super Bowl Audiences, 2003-2013 [CHART]

By David Erickson | January 30, 2014

The Super Bowl audience has numbered more than 50 million TV homes over each of the past 4 big games.

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Top TV Programs Of 2013 [TABLE]

By David Erickson | December 30, 2013

As in 2011 and 2012, this year’s top TV programs were almost exclusively the realm of NFL telecasts.

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Unique American Visitors To Sports Sites, September 2011-September 2013 [TABLE]

By David Erickson | November 27, 2013

comScore’s ranking of top sports sites by monthly unique visitors over a two-year period showed Yahoo! Sports in the lead, with 52.75 million unique visitors in September 2013.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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