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Posts Tagged ‘Newspapers’

Teens' News Media Sources [CHART]

By David Erickson | May 5, 2017
Chart: US Teens News Sources

More US teens say they get their news from social networking sites (49%) and family (47%) than from any other source.

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Where Marketers Get Their News [CHART]

By David Erickson | March 13, 2017
Chart: Where Marketers Get News

Forget offline channels. Marketers are turning to online media to get their news, and that has implications for PR placements.

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Average Time Per Day With Major Media [TABLE]

By David Erickson | October 12, 2016
Average Time Per Day With Major Media

Younger consumers spend more time per week watching video on their desktop or laptop, as well as playing games via their console.

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Sources Of News, 2012-2016 [CHART]

By David Erickson | September 6, 2016

Since 2013, the number of people in the US who say they get their news from social media has doubled—46 percent now use social media for news.

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Average Daily Time Spent With Media, 2012-2018 [TABLE]

By David Erickson | August 17, 2016

Thanks to media multitasking, US adults will squeeze an average of 12 hours, 5 minutes per day of media usage into their waking hours this year—nearly an hour more than the average in 2011.

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US Coupon Use By Type & Generation [CHART]

By David Erickson | August 4, 2016

US adults are more likely to use print coupons than paperless discounts, a finding that is true across generations and extends to affluents.

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The Fox News Effect [CHART]

By David Erickson | July 30, 2016
The Fox News Effect

Fox News viewers scored the lowest of over 30 popular news sources (though Fox viewers did at least score better than those saying they didn’t follow the news).

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How People Research Political Candidates [CHART]

By David Erickson | June 3, 2016

TV news and TV debates are still the primary ways in which US internet users research and learn about political candidates prior to elections.

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US Mothers' Media Consumption, 2010-2015 [CHART]

By David Erickson | May 6, 2016

More than nine in 10 mothers with children under 18 in the household are internet users.

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Traditional Media Consumption By Generation [CHART]

By David Erickson | February 19, 2016

Among online US adults, Baby Boomers spend almost twice as much time on a daily basis with TV, radio and print as do Millennials.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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