News Archives - e-Strategy Trends

Geographic Distribution Of Reporters & Editors, 1990-2015 [MAP]

By David Erickson | November 22, 2016

Map: Distribution-of Reporters and Editors - 1990-2015

In 1960, nearly a third of reporters and editors had never attended a single year of college; in 2015, only 8.3 percent could say the same.

How Millennials Use Facebook For News, February 2015 [CHART]

By David Erickson | June 2, 2015

Seven in 10 Millennials said they regularly read or watched news stories and headlines posted by other people on Facebook.

Preferred Source Of News By Media & Demographic, June 2013 [TABLE]

By David Erickson | July 19, 2013

Those older than 65 and those without a college degree were the most likely to prefer TV news.

American B2B Media & Information Industry Revenues, H1 2010-H2 2012 [CHAT]

By David Erickson | June 5, 2013

Business-to-business (B2B) media and information industry revenues reached $25.5 billion in 2012, representing 3.4% growth from $24.7 billion in 2011.

Sites Most Likely To Influence A Purchase, December 2012 [CHART]

By David Erickson | April 10, 2013

Facebook was the social network most likely to influence purchases among US internet users surveyed by Technorati in December 2012.

Americans' Daily Media Consumption, 2012 vs 2013 [CHART]

By David Erickson | April 4, 2013

Americans are holding steady in terms of their TV consumption and non-work-related internet use, but are spending more time with other activities such as reading books and accessing the internet via a mobile device.

Google's Universal Search [INFOGRAPHIC]

By David Erickson | April 1, 2013

This infographic from Search Metrics illustrates their study of Google’s Universal Search results.

Most Influential Sites On Purchase Decisions, December 2012 [CHART]

By David Erickson | February 27, 2013

86% of influencers blogged regularly, and more than half operated between two to five blogs.

Trusted Sources Of General News & Information [CHART]

By David Erickson | February 19, 2013

Trust in media is up five percent over last year, with search engines and traditional media topping the list: 58 percent overall said they trust those sources for news and information.