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Posts Tagged ‘Motion Graphics’

Lead-Generating Content [CHART]

By David Erickson | November 1, 2017
Chart: Lead-Generating Content

The most important objective of a lead generation strategy is to increase lead-to-customer conversions.

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Content With The Best ROI, January 2013 [CHART]

By David Erickson | June 4, 2013

Most marketers thought the best return on investment (ROI) came from featured articles (62%), videos (52%) and white papers (46%).

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Content That Generates The Best ROI For Marketers, January 2013 [CHART]

By David Erickson | March 6, 2013

Marketers were most widely satisfied by the ROI from featured articles, with 62.2% saying they provided some of the best content ROI.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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