Posts Tagged ‘Mobile Coupons’
How People Plan To Use Smart Phones For Holiday Shopping, October 2014 [CHART]
Only 14% of US smartphone owners said they planned to make a purchase on such devices this holiday season.
Read MoreHow Shopping Apps Can Improve, October 2014 [CHART]
44% of mobile device owners cited unique savings or discounts as the top way shopping apps could improve.
Read MoreHow People Use Apple Passbook, Q2 2014 [CHART]
How People Use Apple Passbook: Respondents were most likely to use Apple Passbook for mobile coupons.
Read MoreAspects Of Mobile Ads That Appeal To Mothers, November 2014 [CHART]
Coupons are by far the most appealing feature in a mobile ad, cited by 72% of expectant women and mothers with children up to 8 years old.
Read MoreTop 13 Ways Mobile Moms Shop For Over-The-Counter Medications, July 2014 [CHART]
Nearly two-thirds of mobile moms have researched over-the-counter medications online via smartphone.
Read MoreHow Consumers Find Coupons, May 2014 [CHART]
Inserts and circulars from Sunday newspapers were the No. 1 source used to find coupons in the past 30 days, cited by 61% of adults who used coupons.
Read MoreUS College Students' Back-To-School Purchase Influences, August 2014 [TABLE]
Some 93.6% of college students said they found one-on-one recommendations from friends at least somewhat influential.
Read MoreConsumers' In-Store Smartphone Usage [INFOGRAPHIC]
84% of smartphone shoppers use their device while shopping in a store, and one in three will use it to find the information they need rather than ask an employee.
Read MoreReasons People Subscribe To A Company's Text Messages, September 2014 [CHART]
Only half of consumers would subscribe to a company’s text messaging program.
Read MoreCollege Students’ Back-To-School Purchase Influencers, August 2014 [CHART]
Undergraduate students are less likely to rely on brand advertising than word-of-mouth when it comes to their purchase decisions.
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