Posts Tagged ‘Loyalty Programs’
Number Of Hotel Loyalty Programs Travelers Belong To, Q1 2014 [CHART]
45% of US millennials belonged to none or just one loyalty program.
Read MoreeTailers' Most Effective Customer Incentives, July 2014 [CHART]
Percentage discounts led the pack as the most effective customer incentive.
Read MoreShoppers' Top In-Store Mobile App Activities, April 2014 [CHART]
Price-related activities were the top reasons for mobile shopping app usage while in brick-and-mortar stores.
Read MoreAcceptable Forms Of In-Store Location "Stalking," April 2014 [CHART]
Just 27% of US smartphone owners said they would allow mobile in-store tracking in order to receive relevant, real-time information and offers.
Read MoreAppeal Of Loyalty Programs, July 2014 [TABLE]
Almost 6 in 10 respondents chose Saving Money as their primary motivation for participating in loyalty programs.
Read MoreTop Loyalty Program Benefits For Millennials, November 2013 [CHART]
Millennials were more likely to prefer nonmonetary benefits compared with the general population, especially when it came to recognition from peers or social groups.
Read MoreWhy People Share Their Mobile Location With Businesses By Generation, January 2014 [CHART]
Millennials are more likely in general to interact with companies in order to receive deals and rewards.
Read MoreTop Loyalty Program Benefits According To Americans, November 2013 [CHART]
Membership in US retail loyalty programs has grown to more than 1 billion.
Read MoreMillennials & Loyalty Programs, June 2014 [TABLE]
US Millennials over-index in their participation in loyalty programs and are the generation most likely to modify their shopping behavior on the basis of loyalty program benefits.
Read MoreInfluences Over Completing Purchases, June 2014 [CHART]
Consumers aged 20-40 in the US and UK were asked to rank the factors that would make them most likely to complete the purchase of a product or service, with sales and competitive pricing (61%) by far their most critical.
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