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Posts Tagged ‘Localization’

Challenges In Localizing Marketing Campaigns [CHART]

By David Erickson | February 22, 2013

A chart showing marketers’ complaints about the biggest challenges they face in localizing their marketing campaigns.

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Out-Of-Date Regional Website Content [CHART]

By David Erickson | September 6, 2012

Much content that has already been created is out of date or otherwise behind. Simply creating a globalized presence is difficult enough—maintaining it is a continuous affair.

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Multinational Website Challenges [CHART]

By David Erickson | September 6, 2012

28% of respondents were currently managing six to 10 regional websites, while 32% managed even more.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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