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Posts Tagged ‘Kindle’

2015 Brands With Most Loyal Customers [TABLE]

By David Erickson | December 24, 2015

Netflix is this year’s brand loyalty leader, rising 11 spots from last year’s results to take the mantle from Amazon.

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Brands With Most Loyal Customers, 2014 [TABLE]

By David Erickson | October 28, 2014

Amazon, Apple, YouTube and What’s App are among this year’s brand loyalty leaders.

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Top Brands For Customers' Emotional Engagement, February 2014 [TABLE]

By David Erickson | February 12, 2014

Consumers have never had higher emotional expectations from brands – but that brands’ ability to meet those expectations hasn’t grown as quickly.

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Mobile Devices American Parents Own By Age Of Child, November 2013 [TABLE]

By David Erickson | January 16, 2014

57% of US internet users surveyed had a smart phone. But smart phone penetration among parents of children under 18 was significantly higher, at 74% or above.

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Top 2013 US Buzz Rankings By Brand [CHART]

By David Erickson | January 16, 2014

Close behind Amazon’s leading Buzz score of 30.6 were Ford (29.6) and Subway (29.4).

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Most Buzzworthy Brands, H1 2013 [CHART]

By David Erickson | July 23, 2013

Close behind Ford’s leading Buzz score of 31 were Amazon (29.9) and Subway (29.8).

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Americans' Daily Media Consumption, 2012 vs 2013 [CHART]

By David Erickson | April 4, 2013

Americans are holding steady in terms of their TV consumption and non-work-related internet use, but are spending more time with other activities such as reading books and accessing the internet via a mobile device.

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Top Brands For Customers’ Emotional Engagement, February 2013 [TABLE]

By David Erickson | February 12, 2013

A new study from Brand Keys measures customers’ emotional engagement with 375 brands across 54 categories, finding that Amazon is among the closest to an ideal score of any brand in its respective category.

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North American Publishers' Mobile Apps By Device, 2011 & 2012 [CHART]

By David Erickson | January 25, 2013

The iPhone and iPad were the No. 1 devices for which publishers developed mobile apps. Mobile apps are important to media companies across all devices, however.

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North American Publishers That Charge For Mobile Content By Device, October 2012 [CHART]

By David Erickson | January 25, 2013

The iPad saw the greatest percentage of publishers charging for content across publication categories.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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