Posts Tagged ‘IPTV’
US Smart TV Users vs Dumb TV Users, 2012-2018 [CHART]
The share of smart TV users as a percentage of connected TV users will decrease slightly between 2014 and 2018, while the portion of smart TV non-users will rise.
Read MoreUS Smart TV Users, 2012-2018 [CHART]
eMarketer forecasts that the number of US smart TV users will reach 49.8 million in 2014, or 15.6% of the population and 19.8% of internet users.
Read MoreUS Connected TV Users, 2012-2018 [CHART]
eMarketer estimates that more than 113 million people—35.5% of the US population and 45.0% of internet users—will use a connected TV regularly this year.
Read MoreUS Connected Device Penetration, 2013 vs 2014 [CHART]
Some 45% of households own a tablet as of late January, up 6% points from the comparable period last year, and 16% plan to purchase one this year.
Read MoreGlobal Connected TV Penetration Forecast, 2010-2018 [CHART]
About 1 in 10 TV sets across 40 countries around the world were connected to the internet last year.
Read MoreGlobal IPTV Forecast, September 2013 [TABLE]
IPTV is forecast to continue its rapid penetration, set to reach 10.6% of TV homes by 2018, compared to 6% this year and 4.8% last year.
Read MoreMade-For-Web TV Programs By Provider, 2013 [TABLE]
In the longer-form category, Netflix, Hulu and Amazon are leaders, and the three services have each begun to introduce original content in the past few years.
Read MoreUS Pay-TV Subscriber Trends, August 2013 [CHART]
The number of pay-TV subscribers in the US shrunk by 146,000 during the first 6 months of this year (H1), the first net loss of customers over the initial 6 months of a year.
Read MoreAdvertising Tactics Brand Marketers Plan To Use More, February 2013 [CHART]
US brand marketers, in particular, will double down on social media, mobile and video this year, with 70%, 69% and 64%, respectively, increasing their use of these tactics.
Read MoreWhere Americans Watch TV By Device, January 2013 [TABLE]
While smart mobile device users can now watch TV from anywhere, they still favor sitting at home to watch their shows.
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