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Posts Tagged ‘iPod Touch’

Global Mobile Video Ad Impressions By OS & Device, Q3 2014 [CHART]

By David Erickson | December 14, 2014

iOS devices accounted for just 32.3% of global mobile ad impressions served during the third quarter on the Opera platform.

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Hispanic Parents' Mobile Access By Income, December 2013 [CHART]

By David Erickson | January 3, 2014

Among Hispanic parents of 0-8-year-olds, 54% of those with incomes of at least $75,000 per year own an iPad or other tablet.

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Top Mobile Devices By Ad Performance, Q1 2013 [TABLE]

By David Erickson | June 10, 2013

Samsung mobile devices on the whole sported higher click-through rates than the iPhone in the US and UK during Q1.

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Device Ownership Among American Children & Teens, November 2012 [TABLE]

By David Erickson | May 30, 2013

43% of children ages 3 to 18 used the smart phone, with 65% of that group doing so on a daily basis.

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Monthly Average CTR For Q1 2013 By Mobile Device [CHART]

By David Erickson | April 24, 2013

Advertisers devoted roughly three-quarters of their budgets to iOS devices during Q1 2013.

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Preferences For Subscription vs. Ad-Supported Streaming Content By Device, November 2012 [CHART]

By David Erickson | February 20, 2013

Most consumers still prefer free, ad-supported content though those with connected TVs are more likely to like the ad-free subscription model.

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Generation V Mobile Device Use By Age, 2012 [CHART]

By David Erickson | January 18, 2013

54% of 6- to 12-year-olds with access to an internet-enabled phone (and 34% of those accessing any sort of mobile phone) said they used it to play games.

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Mobile Real-Time Bidding Ads By Device [TABLE]

By David Erickson | September 10, 2012

Tablet and mobile RTB volume worldwide more than doubled vs. the prior quarter, with tablet volume up 472%.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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