Skip to content
e-Strategy Trends
  • Content
  • Social
  • Email
  • Search
  • Advertising
  • Generations
    • Generation V
    • Millennials
    • Generation X
    • Baby Boomers
    • Silent Generation
  • About
e-Strategy Trends
  • Content
  • Social
  • Email
  • Search
  • Advertising
  • Generations
    • Generation V
    • Millennials
    • Generation X
    • Baby Boomers
    • Silent Generation
  • About

Posts Tagged ‘Internet Television’

US Smart TV Users vs Dumb TV Users, 2012-2018 [CHART]

By David Erickson | June 27, 2014

The share of smart TV users as a percentage of connected TV users will decrease slightly between 2014 and 2018, while the portion of smart TV non-users will rise.

Read More

US Connected TV Users, 2012-2018 [CHART]

By David Erickson | June 26, 2014

eMarketer estimates that more than 113 million people—35.5% of the US population and 45.0% of internet users—will use a connected TV regularly this year.

Read More

Most Exciting Online Opportunities, 2012 vs 2013 [TABLE]

By David Erickson | February 6, 2013

35% of respondents thought social media presented one of the most exciting digital opportunities in 2013, a significant drop from the 54% who said the same in 2012.

Read More

American Connected TV Market Penetration, 2011-2016 [CHART]

By David Erickson | January 3, 2013

Usage of connected TVs in US households was up by more than 25% last year.

Read More

Luxury Advertisers Who Will Increase Use Of Digital, By Format [CHART]

By David Erickson | September 10, 2012

Video and mobile topped the list of formats luxury market advertisers expected to increase their use of this year, with more than two-thirds planning to do so.

Read More

Digital Marketing Trends For Luxury Brands [CHART]

By David Erickson | September 7, 2012

Video (69%), mobile (68%), and social media (48%) are the hottest digital marketing growth areas for luxury brands, whereas search (29%) and standard display advertising (18%) lag behind.

Read More

How Internet TV Viewers React To Ads [CHART]

By David Erickson | August 31, 2012

When seeing a message or ad for something that interested them or that they were planning to purchase, 71% of connected TV users report having taken an action as a result of the ad and 19% say they have purchased the product mentioned in the ad.

Read More

Types Of Ads Seen By Internet TV Viewers [CHART]

By David Erickson | August 29, 2012

57% of US connected TV viewers encountered pre-program ads, compared to half who remembered seeing mid-stream ads.

Read More

Time Spent Watching Online Videos Worldwide By Length & Device [CHART]

By David Erickson | August 29, 2012

Ooyala found the majority of connected TV content is greater than 10 minutes in length, unlike most video content on desktop and mobile devices.

Read More

Likely Voters' TV Viewing Habits [CHART]

By David Erickson | August 23, 2012

70% of likely voters claimed in June to have watched live TV in the previous week.

Read More
Older Posts »

Categories

Follow Join Subscribe RSS Email
Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

Recent Posts

  • Super Bowl LV Advertising
  • Factors That Prompt People To Open Emails
  • Civil Social Networks: Telepath & Clubhouse
  • Grocery Shopping
  • Diversity In Advertising
March 2023
M T W T F S S
 12345
6789101112
13141516171819
20212223242526
2728293031  
« Feb    

Tags

Apple Automotive Marketing Blogging Brand Marketing Computers Customer Experience Customer Service Entertainment Marketing eTailing Facebook Financial Services Marketing Gaming Gender Google Health Care Marketing Hospitality Marketing Infographic Instagram LinkedIn mCommerce Media Marketing Men Metrics Mobile Apps Mobile Social Mobile Video Music Marketing Online Shopping Personalization Photo Sharing Pinterest Retail Marketing Shopping Smart Phones Sports Marketing Streaming Video Tablets Television Television Marketing Travel Marketing Twitter United Kingdom United States Women YouTube