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Posts Tagged ‘Innovation’

Millennials' Views Of What Business Should Do vs. What It Does [TABLE]

By David Erickson | July 22, 2019
Table: Millennials' Views Of What Business Should Do vs. What It Does

Millennials are increasingly skeptical of businesses’ motives and impact on society, and companies need to take these attitudes seriously if they don’t want to miss out on the younger generations’ potential as consumers and employees, according to a survey from consultancy Deloitte.

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Attitudes Toward Facebook [CHART]

By David Erickson | January 29, 2018
Chart: Attitudes Toward Facebook

Facebook is useful as a communications tool, but it’s not perceived to be cool and few people think it’s safe from hackers.

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Where American Inventors Grow Up [MAP]

By David Erickson | December 4, 2017
Map: Where Inventors Grow Up

The Equality of Opportunity Project released recent research findings on the dynamics of innovation in America, focusing specifically on where geographically inventors grew up. 

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Email Innovation [CHART]

By David Erickson | June 26, 2017
Chart: Email Innovation

Personalization has jumped to the top as the leading area of focus for company respondents this year, overtaking automation.

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Top 15 Factors Driving Consumer Satisfaction [CHART]

By David Erickson | July 21, 2016

Value, customer service, product quality and trust are among the core drivers of US consumers’ satisfaction with companies.

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Top Core Values Consumers Expect From Brands [CHART]

By David Erickson | May 27, 2016

Quality is the core value that the largest share of consumers around the world feel is important for brands to embody.

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Most Challenging Innovation Best Practices [CHART]

By David Erickson | April 12, 2016

Innovation best practices can help businesses run more efficiently, but sometimes identifying and integrating them internally is challenging.

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Future Areas Of Innovation [CHART]

By David Erickson | March 22, 2016

The speed of adopting new technology is the most rapidly increasing area of importance with perceived future impact on innovation and product development.

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Top Characteristics Of A Digital Culture

By David Erickson | March 8, 2016

Customer-centricity (58%) ranks as the most important organizational characteristic in establishing a truly digital-native culture.

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Top Disruptions Marketers See To Their Companies, August 2015 [CHART]

By David Erickson | January 7, 2016

There will be no shortage of disruptions to companies, spurring the need for these data and analytics capabilities.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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