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Posts Tagged ‘Google Product Listings’

Top Influences Over Holiday Shopping, January 2014 [CHART]

By David Erickson | January 10, 2014

48% said online ratings and reviews frequently or always influenced their online purchases, and 37% said the same about their in-store purchases.

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Google Product Listing Ads vs. Text Search Ads, November-December 2012 [CHART]

By David Erickson | January 15, 2013

Google Product Listing Ads (PLAs) outshone text ads for retailers in Q3, and that trend followed on into the holiday season (November 1 – December 31).

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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