Mobile Payment Users By Platform, 2018-2022 [TABLE]

By David Erickson | October 15, 2018 |
Table: Mobile Payment Users by Platform, 2018-2022

In the ongoing effort to gain consumers’ attention, one effective media channel that’s often overlooked is the mobile wallet. eMarketer estimates that 55.0 million US mobile phone users will make a proximity mobile payment—one that’s completed on a mobile device at the point of sale—by the end of this year.

Read More

US Proximity Payment Users By Platform [CHART]

By David Erickson | June 18, 2018
Chart: US Proximity Payment Users By Platform

Starbucks will remain the most popular proximity mobile payment app, staying ahead of Apple Pay and other competitors. This year, 23.4 million people ages 14 and over will use the Starbucks app to make a point-of-sale purchase at least once every six months.

Read More