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Posts Tagged ‘Free-Standing Inserts’

Change In Ad Spend By Medium, Q3 2013 [CHART]

By David Erickson | December 26, 2013

Total ad expenditures in Q3 were down 1.9% year-over-year, an unsurprising result given last year’s outlays on the Summer Olympics and political campaigns.

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US Ad Spending Growth By Media [CHART]

By David Erickson | September 19, 2013

For the first half of 2013, Kantar Media estimated that the total US ad spend market rose 2.0%, compared with the same period one year earlier.

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US Ad Spending Changes, Q4 2011 vs Q4 2012 [CHART]

By David Erickson | March 13, 2013

US ad spending increased by 2% year-over-year in Q4 2012, and by 3% for the full year to reach $139.5 billion.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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