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Posts Tagged ‘Fathers’

Grocery Shopping

By David Erickson | December 30, 2020 | 0
Grocery Shopping Statistics

Explore an extensive compilation of grocery shopping statistics from 2012 to present about how consumers interact with their grocery providers.

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American Sharing Economy Penetration, 2014-2020 [TABLE]

By David Erickson | July 29, 2016

This year, 27.0 million US adults will use the sharing economy at least once.

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Frequency With Which Parents Check Facebook, 2012-2015 [CHART]

By David Erickson | August 21, 2015

US mother Facebookers studied checked the social network 7.4 times a day on average, vs. 5.9 times for total users.

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Influential Ad Channels Over Parents' In-Store CPG Decisions, September 2014 [CHART]

By David Erickson | November 14, 2014

Digital circulars have more of an influence on parents’ in-store food and beverage product decisions than a variety of other advertising types.

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US Parents Who Follow Brands On Social Networks, January 2014 [CHART]

By David Erickson | May 28, 2014

45% of US mother social networkers with children younger than 18 in the household followed brands on social sites.

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American Social Network User Demographics By Device, Q2 2013 [TABLE]

By David Erickson | December 11, 2013

Among millennials, rates of smart phone and PC usage of social networks were identical.

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Moms' vs. Dads' Use Of Daily Deal Sites, February 2013 [CHART]

By David Erickson | July 25, 2013

One-quarter of US moms saying they used daily deal sites, vs. 14% of adults in general.

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Household Shopping Decision Influence Of Hispanic Men, February 2013 [CHART]

By David Erickson | February 20, 2013

42% of Hispanic men and 55% of Hispanic fathers are the top decision maker for their household’s purchases.

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Family Facebook Behavior: Words Children Use When Talking To Fathers [WORD CLOUD]

By David Erickson | December 28, 2012

A word cloud that illustrates the words sons and daughters use when talking to their fathers.

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Family Facebook Behavior: Words Children Use When Talking To Mothers [WORD CLOUD]

By David Erickson | December 28, 2012

A word cloud that illustrates the words sons and daughters use when talking to their mothers.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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