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Posts Tagged ‘Facebook Video’

23 Video Marketing Statistics [INFOGRAPHIC]

By David Erickson | April 14, 2019
Infographic: 23 Video Marketing Statistics

This infographic from Digital Vidya illustrates 23 video marketing statistics to highlight the importance of the tactic and also provides some video marketing tips and best practices.

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Facebook Ad Placements [INFOGRAPHIC]

By David Erickson | December 30, 2018
Infographic: Facebook Ad Placements

This infographic from Spiralytics illustrates the various Facebook advertisement placement options from the basics, to Instagram, to the Facebook Audience Network, to Instant Articles and Messenger.

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Effectiveness Of Video Marketing Platforms [CHART]

By David Erickson | March 28, 2018
Chart: Effectiveness Of Video Marketing Platforms

Wyzowl conducted a worldwide survey of marketers in December 2017, finding that YouTube and Facebook were considered the first- and second-most effective video platforms for marketing—in that order.

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Facebook Videos By Aspect Ratio, Q1 & Q2 2017 [CHART]

By David Erickson | August 7, 2017
Chart: Facebook Videos By Aspect Ratio

While the majority of videos still have a 16:9 aspect ratio, that number is decreasing – in Q1, 70.7% were horizontal, compared to 59.8% in Q2. Vertical videos comprised only 0.6% in Q1 and 0.4% in Q2.

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SMBs' Use Of Social Media By Platform [CHART]

By David Erickson | March 31, 2017
Chart: SMB Use Social Media Platforms

The use of social media marketing by small and medium-sized businesses (SMBs) in the US continues to grow.

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Share Of Facebook Video Posts By Brands

By David Erickson | March 2, 2016

YouTube videos only make up roughly one-quarter of all videos posted by brands on Facebook.

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How Women Share Online Videos, March 2015 [CHART]

By David Erickson | August 11, 2015

More than seven in 10 women said they shared online videos on Facebook.

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How Women Find Online Videos, March 2015 [CHART]

By David Erickson | August 11, 2015

This year, 204.2 million people in the US will watch digital video content via any device at least monthly, representing 78.6% of internet users and 63.5% of the population.

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Facebook Brand Post Interaction Rates, 2014 vs 2015 [CHART]

By David Erickson | April 30, 2015

Algorithm changes enacted by Facebook in Q1 led to interaction rate declines across most post types.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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