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Posts Tagged ‘Facebook Advertising’

Facebook Ad Placements [INFOGRAPHIC]

By David Erickson | December 30, 2018
Infographic: Facebook Ad Placements

This infographic from Spiralytics illustrates the various Facebook advertisement placement options from the basics, to Instagram, to the Facebook Audience Network, to Instant Articles and Messenger.

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Facebook Advertising Formats [INFOGRAPHIC]

By David Erickson | October 28, 2018 | 0
Infographic: Facebook Advertising Formats

This infographic from Spiralitics illustrates Facebook’s advertising formats and features, including: Video, Photos,  Slideshows, Canvas ads, Instagram carousels and stories, Audience network ads, Instant Articles and Messenger.

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Google AdWords vs Facebook Ads [INFOGRAPHIC]

By David Erickson | August 12, 2018
Infographic: Facebook vs Google Ads

This infographic from Ice Cube illustrates the differences between Google AdWords auction system and the Facebook advertising auction system. 

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Facebook Advertising Benchmarks [INFOGRAPHIC]

By David Erickson | April 9, 2017
Infographic: Facebook Advertising Benchmarks

This infographic from WordStream illustrates the most important Facebook advertising benchmarks, including click-through rate, cost-per-click, conversion rate, and cost-per-action across 18 different industries.

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Top B2B Social Media Advertising Platforms [CHART]

By David Erickson | March 7, 2017
Chart: B2B Social Media Advertising Channels

More than two-thirds of business-to-business (B2B) marketers worldwide devote dollars to social media advertising.

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Share Of Social Ad Revenue By Company [CHART]

By David Erickson | October 31, 2016
Share Of Social Ad Revenue By Company

Facebook stands tall as the largest recipient of social media advertising dollars in the world—by a long shot.

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Click-Through Rate For US Facebook Ads By Industry, Q4 2014 [CHART]

By David Erickson | March 17, 2015

Clickthrough rates (CTRs) for US Facebook ads showed impressive growth throughout 2014.

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Facebook For Email List Building [INFOGRAPHIC]

By David Erickson | February 18, 2015

This infographic from Social Strategizer illustrates how Facebook can be used for email list building.

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Influential Ad Channels Over Parents' In-Store CPG Decisions, September 2014 [CHART]

By David Erickson | November 14, 2014

Digital circulars have more of an influence on parents’ in-store food and beverage product decisions than a variety of other advertising types.

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US SMBs Who Have Advertised On Facebook, July 2014 [CHART]

By David Erickson | November 12, 2014

20% of US small and medium-sized businesses have advertised on Facebook.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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