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Posts Tagged ‘eNewsletters’

US LGBT Media Consumption By Age, September 2014 [TABLE]

By David Erickson | October 10, 2014

LGBT websites and blogs are popular among respondents aged 18-34, with almost three-quarters having visited one during the 7 days prior to the survey.

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Single Advertiser B2B eNewsletters, April 2013 – March 2014 [CHART]

By David Erickson | October 8, 2014

Dedicated emails – in which there was a single advertiser – comprised 38% of email newsletters, with that share increasing during early 2014.

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Top Channels Marketers Use To Distribute Content, June 2014 [CHART]

By David Erickson | September 29, 2014

Four in five marketing professionals cited social sharing as a distribution channel used for content marketing.

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Global Executives' Top Sources Of Industry News, June 2014 [CHART]

By David Erickson | June 20, 2014

A majority of global executives rely on email newsletters for industry-specific news.

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Change In Interactions With LGBT Media By US Black LGBT Internet Users, March 2014 [CHART]

By David Erickson | May 22, 2014

Black lesbian, gay, bisexual and transgender (LGBT) internet users in the US are paying more attention to LGBT digital media.

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Channels Norwegians Use For Content Marketing, January 2014 [CHART]

By David Erickson | April 7, 2014

Nearly six in 10 respondents said digital content was an important part of their marketing mix.

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Email Lifecycle Marketing Campaigns Success Ratings, January 2014 [CHART]

By David Erickson | January 10, 2014

68% of respondents to the survey say that email marketing is core to their business; by comparison, 46% say the same about social.

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Psychology Of The eCommerce Checkout [INFOGRAPHIC]

By David Erickson | January 2, 2014

This infographic from VoucherCloud illustrates how various factors influence the eCommerce checkout process.

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Most Popular Content Types For B2B Tech Buyers, December 2013 [CHART]

By David Erickson | December 20, 2013

White papers top the list, with 49% of respondents claiming to have used them to evaluate a tech purchase in the prior 6 months.

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Content Marketing Measurement [INFOGRAPHIC]

By David Erickson | December 10, 2013

This infographic by BrandPoint illustrates how to measure content marketing efforts.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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