Skip to content
e-Strategy Trends
  • Content
  • Social
  • Email
  • Search
  • Advertising
  • Generations
    • Generation V
    • Millennials
    • Generation X
    • Baby Boomers
    • Silent Generation
  • About
e-Strategy Trends
  • Content
  • Social
  • Email
  • Search
  • Advertising
  • Generations
    • Generation V
    • Millennials
    • Generation X
    • Baby Boomers
    • Silent Generation
  • About

Posts Tagged ‘Employer Branding’

Millennials' Views Of What Business Should Do vs. What It Does [TABLE]

By David Erickson | July 22, 2019
Table: Millennials' Views Of What Business Should Do vs. What It Does

Millennials are increasingly skeptical of businesses’ motives and impact on society, and companies need to take these attitudes seriously if they don’t want to miss out on the younger generations’ potential as consumers and employees, according to a survey from consultancy Deloitte.

Read More

Definition Of Brand Transparency [CHART]

By David Erickson | January 2, 2019
Chart: Definition of Brand Transparency

Transparency has in the past been pegged by consumers as one of the core values that brands should embody.

Read More

How Job Candidates Evaluate Employer Brands [CHART]

By David Erickson | November 8, 2018 | 1
Chart: How Job Candidates Evaluate Employer Brands

More than two-thirds of job candidates believe that employer brand strength is important (35%) or very important (34%) when they’re evaluating a new job opportunity. The results indicate that employees can be a “valuable asset” in communicating brand strength.

Read More

Consumer Expectations Of Brand Transparency On Social Media [CHART]

By David Erickson | October 18, 2018 | 0
Chart: Expectations Of Brand Transparency On Social Media

Not only do consumers want businesses to be open and honest in their social posts, consumers actually hold businesses to a higher standard than they hold for themselves.

Read More

Google Search vs Facebook Article Referral Traffic By Category [CHART]

By David Erickson | October 11, 2018 | 1
Chart: Google Search vs Facebook Article Referral Traffic By Category

Google took the lead over Facebook last year in referrals to media sites. An analysis from the firm delves into the major referrers by article category, finding that Google search is a bigger referrer than Facebook for most.

Read More

What Marketers Post On Social Media vs What Consumers Want [CHART]

By David Erickson | September 26, 2018 | 0
Chart: Social Posts Of Marketers vs Consumer Preferences

Measuring ROI is a far greater challenge for social media marketers than determining what content to post, according to a study from Sprout Social. But are marketers in alignment with consumers’ preferences when it comes to post types?

Read More

Employee Advocacy Programs [INFOGRAPHIC]

By David Erickson | April 28, 2018
Infographic: Employee Advocacy Programs

This infographic from EveryoneSocial illustrates the factors involved in building an employee advocacy program.

Read More

Top Corporate Reputation Drivers [CHART]

By David Erickson | May 3, 2017
Chart: Corporate Reputation Drivers

The difference between a good and bad reputation can have a huge impact on consumers’ purchase and recommendation likelihood.

Read More

Categories

Follow Join Subscribe RSS Email
Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

Recent Posts

  • Super Bowl LV Advertising
  • Factors That Prompt People To Open Emails
  • Civil Social Networks: Telepath & Clubhouse
  • Grocery Shopping
  • Diversity In Advertising
March 2023
M T W T F S S
 12345
6789101112
13141516171819
20212223242526
2728293031  
« Feb    

Tags

Apple Automotive Marketing Blogging Brand Marketing Computers Customer Experience Customer Service Entertainment Marketing eTailing Facebook Financial Services Marketing Gaming Gender Google Health Care Marketing Hospitality Marketing Infographic Instagram LinkedIn mCommerce Media Marketing Men Metrics Mobile Apps Mobile Social Mobile Video Music Marketing Online Shopping Personalization Photo Sharing Pinterest Retail Marketing Shopping Smart Phones Sports Marketing Streaming Video Tablets Television Television Marketing Travel Marketing Twitter United Kingdom United States Women YouTube