Posts Tagged ‘Email List Hygiene’
Top Email Marketing Practices [CHART]
Basic segmentation ranks as the most broadly adopted email marketing practice among company marketers, according to the annual Email Industry Census from Econsultancy and Adestra. Some 82% of respondents worldwide (though predominantly from the UK) use basic segmentation, up from 80% last year.
Read MoreTop Obstacles To Email List Growth, January 2015 [CHART]
Fully 67% of marketers said email list growth was very important to the overall success of their marketing program.
Read MoreTop Tactics To Improve B2B Email Marketing, March 2013 [CHART]
Almost half of B2B marketing pros saw delivering content to the right segment as the No. 1 tactic that would improve their email marketing program.
Read MoreEmail Marketing Techniques, 2012 [CHART]
85% of marketers are using list segmentation and targeting for their email campaigns.
Read MoreOutsourcing Email Marketing [CHART]
What marketing professionals had to say about the email-related services their teams are using to overcome limitations in expertise and time in 2011.
Read More