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Posts Tagged ‘Directories’

German Ad Spending By Media, 2010-2013 [TABLE]

By David Erickson | July 3, 2014

German ad spending is expected to rise 2% in 2014.

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US Local Online Ad Spending By Media & Format, 2012 [TABLE]

By David Erickson | March 20, 2013

The pace of increase helped expand digital radio advertising’s share of total local digital ad dollars by one-fifth of a percentage point, to 2% of the total.

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Changes In SMBs' Ad Spending Tactics For 2013 [TABLE]

By David Erickson | January 24, 2013

Of those SMBs who have used mobile advertising, a solid 83% said they were at least somewhat likely to use it again in 2013.

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Local vs. National Canadian Ad Spending By Channel, 2011 & 2016 [CHART]

By David Erickson | July 5, 2012

Borrell estimates that national spending will decline by 12.9% from 2011 to 2016, with the biggest drops in network TV and directory spending at 41.9% and 41.4%, respectively.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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