Contest Marketing Archives - e-Strategy Trends

Reasons People Subscribe To A Company's Text Messages, September 2014 [CHART]

By David Erickson | September 30, 2014

Only half of consumers would subscribe to a company’s text messaging program.

Form Conversion Rates By Type, June 2014 [CHART]

By David Erickson | June 20, 2014

The average conversion rate for forms in the US is 7%.

Reasons For Joining A Branded Online Community, October 2013 [CHART]

By David Erickson | October 25, 2013

43% of online Americans between the ages of 16 and 54 have joined a brand community online, per results from UM’s Wave 7 study provided to MarketingCharts.

Reasons People Become Brand Fans On Facebook, June 2013 [CHART]

By David Erickson | July 10, 2013

Americans who like big brands on Facebook tend to do so primarily to support those brands (49%) and get a coupon or discount (42%), with many also doing so to receive regular updates from the brands (41%).