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Posts Tagged ‘Content Curation’

Top Digital Marketing Skills [CHART]

By David Erickson | August 10, 2017
Chart: Top Digital Marketing Skills, 2017

Companies were more likely to hire digital marketers than creative services professionals last year, and that trend looks set to repeat itself this year.

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Life Of A Social Media Manager [INFOGRAPHIC]

By David Erickson | July 29, 2017
Infographic: Life Of A Social Media Manager

This infographic by Meltwater illustrates the many duties and roles of a social media manager. 

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Content Marketing Performance By Discipline, August 2014 [CHART]

By David Erickson | August 21, 2014

Two-thirds of respondents indicate that their organizations are either underperforming (56%) or not performing well at all (10%) when it comes to content marketing’s business results.

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Brands' Facebook & Instagram Integration, December 2013 [TABLE]

By David Erickson | February 21, 2014

Nearly nine in 10 of the brands had both an Instagram and a Facebook account.

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Marketers' Current vs. Desired Content Marketing Mix, Fall 2013 [CHART]

By David Erickson | January 24, 2014

While new, brand-created content currently makes up nearly one-third of the overall content marketing mix, respondents were hoping to tip that balance slightly closer to the side of curation.

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Effectiveness Of Marketers At Curating Content, Fall 2013 [CHART]

By David Erickson | January 24, 2014

59% of US marketing professionals would be spending more on content marketing in 2014 than they had in the past.

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Demographics Of Image & Video Content Curators [TABLE]

By David Erickson | November 7, 2013

53% of women and 68% of those 18-29 repost images and videos they find elsewhere on the web.

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Demographics Of Video Reposters [TABLE]

By David Erickson | November 7, 2013

Reposting videos is most popular among internet users ages 18-29.

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Online Image & Video Curation, 2012-2013 [CHART]

By David Erickson | November 7, 2013

Some 42% of internet users repost images, while 36% share others’ videos.

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Benefits Of Integrating Real-Time Social & Curated Content Into Websites, July 2013 [CHART]

By David Erickson | August 6, 2013

Among the 73% of respondents who reported integrating social media apps into their websites, virtually all (95%) cited some benefit.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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