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Posts Tagged ‘Content Creation’

Content Development [INFOGRAPHIC]

By David Erickson | January 27, 2019
Infographic: Content Development

This infographic from Smart Blogger illustrates ten aspects of content development.

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Top Digital Marketing Skills [CHART]

By David Erickson | August 10, 2017
Chart: Top Digital Marketing Skills, 2017

Companies were more likely to hire digital marketers than creative services professionals last year, and that trend looks set to repeat itself this year.

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Top Influencer Engagement Tactics [CHART]

By David Erickson | April 14, 2016

As concerns about ad blocking grow, influencer marketing is becoming more important to brands. YouTube, Instagram and Snapchat have become popular channels, and new tools are making it easier to work with influencers.

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Millennial Teens' Favorite Media Activities, November 2015 [CHART]

By David Erickson | January 23, 2016

Teens (aged 13-18) in the US spend roughly 9 hours per day with media, including more than 6-and-a-half hours with screen media.

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Effectiveness & Difficulty Of 8 SEO Tactics, June 2015 [CHART]

By David Erickson | August 7, 2015

Relevant content creation is by far the most effective SEO tactic.

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Online Marketing Spending Increases In 2014 [CHART]

By David Erickson | November 21, 2013

Content creation ranks as a top area for increased spending among B2B respondents, with 69% saying they’ll hike these budgets next year.

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Demographics Of Citizen Media Creators [TABLE]

By David Erickson | November 7, 2013

Fully 54% of internet users post photos or videos online that they have taken themselves.

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Demographics Of Video Content Creators [TABLE]

By David Erickson | November 7, 2013

Some 26% of internet users post videos they take online, about half the proportion who post their own pictures.

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Demographics Of Photographic Content Creators [TABLE]

By David Erickson | November 7, 2013

Young adults ages 18-29 are particularly likely to post pictures they take online and women are more likely to do so than men.

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Posting Original Photos & Videos, 2012-2013 [CHART]

By David Erickson | November 6, 2013

Half of internet users post original photos online, while a quarter post videos they have taken themselves.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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