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Posts Tagged ‘Consumer Goods Marketing’

Subscription Business Churn Rates By Industry [CHART]

By David Erickson | November 1, 2019
Chart: Subscription Business Churn Rates By Industry

While customers are subscribing to services that provide anything from software, physical products, entertainment to continuing education, they also don’t always stick with those subscriptions.

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Average Social Shares Per Press Mention By Industry [CHART]

By David Erickson | May 2, 2017
Chart: Average Social Shares Per Press Mention By Industry

Higher education institutions got the most bang for the buck in digital PR last year, enjoying an average of more than 121,000 social shares from press mentions per month.

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Global Mobile Ad Spending Growth By Industry, Q3 2013 [CHART]

By David Erickson | January 6, 2014

The pharmaceutical industry has done the most to increase mobile ad spending as of Q3 2013.

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Mobile Ad Spending Growth By Vertical, Q3 2013 [CHART]

By David Erickson | December 23, 2013

The pharmaceutical vertical leading the pack by virtue of an impressive 744% year-over-year increase in spending.

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Share Of Video Ads Shared Via Social Media By Industry, Q2 2013 [CHART]

By David Erickson | November 18, 2013

The tech industry accounted for 17.8% of the online social video ads shared on its platform in Q2 2013, up slightly from 17.0% in Q1 2013.

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Online Social Video Ads Shared Worldwide By Industry, Q1 2013 [CHART]

By David Erickson | May 1, 2013

Entertainment garnered the most social video shares in Q1 2013, which is unsurprising given the adeptness of the industry at creating video content.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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