Posts Tagged ‘Consumer Electronics’
Consumer Electronics Household Penetration Rates [CHART]
For the first time the three most-owned devices in US households are screen devices, says the Consumer Technology Association.
Read MoreProducts/Services Bought On Smart Phone By European Shoppers, March 2013 [CHART]
The top categories of products purchased through smart phones included clothes and accessories, books, electronics and appliances, and tickets.
Read MoreGlobal Consumer Electronics Ownership, October 2012 [CHART]
Smart phone penetration climbed from 48% in 2011 to 58% in 2012, while tablet ownership rates almost doubled over the same period, going from 14% to 25%.
Read MoreOnline Product Videos By Category [TABLE]
19% of US internet users watched clothing & accessories videos online at the end of last year, a number will grow as more retailers invest in online video.
Read MoreTypes Of Back-To-School Retailers [CHART]
Just like last year, mass merchants are the preferred retailer for back-to-school purchases.
Read MoreBack-To-School Shopping Lists [CHART]
The lower rate of consumers buying bed/bath, dorm, and kitchen products corresponds to the lower proportion of consumers buying products for college students.
Read MoreTop Technologies Essential For College Students [CHART]
Students are most interested in buying laptops, fridges, and large televisions to take with them as they begin college life.
Read MoreTypes Of Companies/Products People Follow On Social Networks [CHART]
The desire to receive discounts and special offers was the top reason for “liking” a brand, cited by 41% of US users.
Read MoreGrowth Of Marketing Channels & Devices Tops List Of Challenges For Companies Worldwide [CHART]
The poll found that the largest percentage of respondents, 41%, named the growth of marketing channels and devices as the top challenge to their company over the next few years.
Read MoreProduct Categories Purchased Online [CHART]
Online consumers spent 33% to 45% of their monthly beauty and personal care budgets online, according to a March 2012 survey of online buyers in North America conducted by A.T. Kearney. Shoppers are using both etailers and brick-and-mortar stores to purchase these types of consumer packaged goods, meaning that brands need to step up multichannel…
Read More