Communications Marketing Archives

Gmail Tab Delivery & Read Rates By Industry [CHART]

By David Erickson | October 1, 2014

Gmail’s tabbed inbox seems to be having a positive influence on promotional emails’ inbox placement rates.

Email Inbox Placement Rate By Industry [CHART]

By David Erickson | October 1, 2014

Deliverability rates by industry showed not only clear winners and losers, but how inconsistent inbox placement rates are when looking beyond the global average.