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Posts Tagged ‘Click To Call’

B2B Marketing Tactics & Technologies Expected To Deliver ROI, July 2015 [CHART]

By David Erickson | December 11, 2015

The same two technologies B2B marketers rated as most important now are also among the biggest winners in terms of ROI.

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B2B Marketers' Top Current & Future Technologies, July 2015 [TABLE]

By David Erickson | December 11, 2015

Technologies that facilitate content marketing will continue to be the most important marketing technology for US B2B marketers.

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Most Important B2B Marketing Tactics, September 2015 [CHART]

By David Erickson | November 16, 2015

Email remains the tactic most critical to B2B marketing programs, but may soon cede that position to lead nurturing and content marketing.

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Marketers' Use Of Phone Data, April 2015 [CHART]

By David Erickson | June 15, 2015

Few marketers and eCommerce professionals (predominantly based in Europe) agree that they use insight from phone calls to tailor on-site content.

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Customer Service Features Important To Online Gift Buyers, September 2012 [CHART]

By David Erickson | December 4, 2012

US online buyers told surveyor MarketLive in September that accessible information and customer service was very important when buying gifts online.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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