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Posts Tagged ‘CIOs’

Most Effective Forms Of Workplace Communication [CHART]

By David Erickson | October 3, 2017
Chart: Most Effective Workplace Communications

Both CIOs and employees feel that email and in-person meetings are more effective for daily communications at work than instant messaging (IM).

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Marketing Channel Ownership Claims Of CMOs & CIOs, August 2014 [CHART]

By David Erickson | August 21, 2014

When it comes to mobile applications, a significant majority of both CMOs (74%) and CIOs (86%) believe that they are in control.

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Top Reasons For Increased CMO & CIO Alignment, 2012 & 2014 [TABLE]

By David Erickson | August 15, 2014

Marketing’s move to digital, which required more technology, was the most popular reason for increased alignment between CMOs and CIOs.

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Executives Who Favor Digital Transformation By Role, April 2014 [CHART]

By David Erickson | August 14, 2014

CMOs were the most likely to support digital transformation efforts.

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C-Suite's Support For Digital Business Initiatives, September 2013 [CHART]

By David Erickson | September 11, 2013

31% of C-level execs said that CEOs personally sponsor such initiatives at their organization, a marked increase from 23% indicating that to be the case last year.

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CMOs & CIOs Attitudes On The Need For Marketing/IT Alignment, August 2013 [CHART]

By David Erickson | September 3, 2013

44% of CMOs surveyed from across the world simply don’t believe there’s any need for alignment with CIOs.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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